
Real estate agents promote themselves with yard signs, online ads, direct-mail postcards, and even sponsored public benches. So cutting through the advertising hype and finding the right agent can be tough.
“We don’t have the information [about real estate agents] that we have about other service professionals,” says Stephen Brobeck, executive director of the Consumer Federation of America.
Still, there are ways to size up an agent’s record — and potential. Check out these tips to find a great real estate agent, whether you’re buying or selling a home.
Talk with agents’ recent clients. Ask agents to share specifics on what they’ve listed and sold in the last year, with contact information.